Challenge

The supplier faced three key issues:

  1. Rising Transportation Costs: Inefficient routing and underutilized truckloads were inflating expenses.
  2. Routing Inefficiencies: Delivering to 600+ stores across the U.S. required better route optimization.
  3. Operational Complexity: The lack of streamlined processes added time and cost to logistics.

Solution

Warp introduced a pool distribution strategy to consolidate shipments, optimize routes, and localize final-mile delivery, transforming the supplier’s logistics operations.

  1. Grouping Purchase Orders for Smarter Delivery:
    Warp consolidated orders headed to nearby locations, maximizing truckload capacity and reducing trips. Grouping shipments enabled more efficient routing, resulting in substantial cost savings.
  2. Full Truckloads and Zone-Skipping for Cost Control:
    By building full truckloads from the supplier’s Florida base to strategically placed cross-docks, Warp minimized unnecessary stops. Zone-skipping avoided distribution centers, reducing transit times and fuel consumption while cutting transportation costs by 20%.
  3. Localized Final Mile Delivery:
    From cross-docks in key states like North Carolina and Colorado, Warp shifted to smaller vehicles—such as box trucks and cargo vans—for localized delivery. This improved delivery speed and allowed for more frequent, cost-effective trips to stores.

Results

Warp’s solutions delivered measurable success:

  • 20% Reduction in Transportation Costs: Achieved through route optimization and fewer long-haul trips.
  • 30% Improvement in Delivery Efficiency: Ensured faster, more reliable shipments to all 600+ stores.

Conclusion

Warp’s pool distribution strategy helped the house plant supplier overcome logistical challenges, reduce costs, and improve delivery efficiency. By consolidating shipments, optimizing routes, and localizing final-mile delivery, Warp enabled the client to focus on growing their business.